Media Planner

At Civilian, we judge our work on a single, compelling metric: Did we move people? Move them to learn, move them to engage, and move them to take action. It’s impactful and inspiring work for the right kind of individual, and we pride ourselves on doing things differently to move the bar. And ...
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Playing the Field: Releasing Super Bowl Ads Online to Increase Value

Let’s face it, not all of us are avid sports fans. Nonetheless, every first Sunday in February, we gather around the T.V. anxiously awaiting the kickoff. For some, the two teams are irrelevant. We aren’t watching to see an old band rehash former glory during halftime, either. Instead, each ...
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