One of the perks of working at an agency like AdEase is that we often have visitors that spoil us with the newest gifts and products. One of our favorite visitors is Muscle Milk who sends a crew out every couple months or so to pay us a visit and educate us on some of their latest ...Read morePumped Up on Muscle Milk Marketing
I recently took some time away from my incredibly busy career to vacation in the Channel Islands. Without the heavy pressures of work (being on high alert for Fedex is beyond draining), I had time for some reflection. While I encourage you to share your own top five peeves, human or otherwise, ...Read moreAgency Dog: My Top 5 Human Peeves
Motivation is different for every person. Certainly in the business world, some thrive on being the first, or perhaps the best, while others may be financially driven. People tend to be motivated by something they want, need, can relate to or believe in. It can be ignited by oneself or by other ...Read moreWhat motivates you?
In an advertising agency that is growing steadily, the difficult but rewarding process of hiring staff has been a major part of my job description. In addition to the basic job requirements, I’m looking for specific experiences, fit, and communication style. Culture and future goals are also ...Read moreDating in the Workplace
With so many companies vying for attention, and scratching to secure a discernible shred of market share, the consumer can get lost in the mix. Marketers tell consumers what to buy, why to buy, when to buy, how to feel about the buy, and how to get others to buy in. But, in the cacophony of ...Read moreThe Power of Positive Messages
Marketing and advertising’s sole purpose is to communicate with a particular section of the public about a brand, product or service. In the case of Valentine’s Day, marketing efforts for this holiday should be viewed no differently then any other time of the year. The two way street of ...Read moreDoes marketing spoil the true meaning of Valentine’s Day?
AdEase is proud to announce it has won three awards in the 2013 AVA Digital Awards. The AVA Digital Awards competition is an international competition that recognizes outstanding work by creative professionals involved in the concept, direction, design and production of digital ...Read moreAdEase Selected as Winner in the 2013 AVA Digital Awards
On Saturday, February 2, 2013, AdEase staff members will participate in a Charity Bike-a-Thon at the Toby Wells YMCA in Mission Valley. The 10-hour event will benefit underprivileged youth and senior citizens in San Diego and we are currently seeking sponsors to keep us on the move. Special ...Read moreAdEase to Cycle for Charity
Here at AdEase we know the importance of taking time to reflect on the good things in life. We asked a few of our employees one simple question. “What are you thankful for?” This is what they said: Trisha Hall, Group Media Director: “My team of media geeks, Monty the office dog and ...Read moreThanksgiving Reflection
This morning I came across a video ad for Water is Life called “First World Problems Anthem.” This PSA style advertisement features individuals living in third world environments speaking about first world problems as popularly hash tagged on Twitter. Perhaps this ad centers a bit heavily on ...Read more#FirstWorldProblems