Those of you who write for PR will love this story published today at The Onion. Which grammar gang do you subscribe to? 4 Copy Editors Killed In Ongoing AP Style, Chicago Manual Gang Violence New York – Law enforcement officials confirmed Friday that four more copy editors ...Read moreAnd the Grammar-Style Wars Continue
According to the Mayan calendar, the world may end on Dec. 21, but the Jell-O brand is introducing a tongue-in-cheek commercial about its own effort to avert the apocalypse. Check out their awesome ad. Sherry LeCocq Public Relations Account Manager Mood: RelievedRead moreJell-O May Save Us from the Apocalypse
Australia’s fastest-spreading viral video “Dumb Ways to Die” has amassed over 28 million views (I personally am responsible for at least 150 in San Diego, CA) on YouTube since it was posted on November 14. The clip was created by McCann World Group Australia to promote safety on Melbourne ...Read more“DUMB WAYS TO DIE” = SMARTEST CAMPAIGN OF 2013
The Public Relations Society of America recently polled its members with a simple fill in the blank statement "PR is _____." Here is a cool info-graphic featuring some of the results.Read moreWhat is Public Relations?
The Japanese have a very different style of advertising than Americans. They would definitely get an A+ in outside-the-box creative thinking. The latest ad craze is ad-supported underwear. I do not speak or read Japanese, not even a sukoshi (Japanese for a little bit), but ...Read moreI see London, I see France… but do I really want to see your underpants?
We all know that GoDaddy.com is famous for its intentionally sleazey TV ads, usually run during sporting events such as the Super Bowl. Well, in this new ad by Deutch and directed by Traktor we see a whole new side to this internet giant. Sure, we find the obligatory beaver-petting (literally) ...Read moreThe New Face(s) of GoDaddy?
Just when I think he can’t get any sexier, he flexes, and I’m proven wrong once again. David Beckham bends it like Beethoven in this Samsung Ad and I can honestly say this may be the most “kickin” version of Ode to Joy that I have ever heard. What I really appreciate ...Read moreNew Samsung Spot is Music to Our Ears
Looking for a creative way to get your message out? Check out Contrex. Unfortunately this product doesn’t seem to be available in the US, and since I do not “parlay vu français” with any fluency, I really can’t tell you too much about their product or their website. ...Read moreContrex Ad Transcends the Language Barrier
I can’t really let this opportunity to discuss Super Bowl commercials pass me by. Oh—and congratulations to the Giants, I guess. But I can be honest enough with myself to admit that I am part of the 58% of women who are glued to the TV when most of our husbands are headed to the fridge for ...Read moreSuper Bowl: The Morning After Edition
Glögg is what my Nordic relatives call mulled wine—it’s the Norwegian beverage of Christmas and is associated with all the warmth and goodness of the season. Made with red wine, sugar, spices such as cinnamon, cardamom, ginger, cloves and bitter orange, Glögg is served hot and generally ...Read moreChristmas Treats–Hot Beverages and Heart Warming Commercials